V-Count vs Vemcount: People Counting Software Comparison
Looking for a V-Count Alternative? Compare Vemcount
V-Count builds its own sensors. Vemco builds software, and only software. Vemcount runs on sensors from more than 40 hardware vendors, so you choose the best counter for each entrance today and move to better hardware tomorrow without changing platform or losing history. Accuracy is written into the contract at a minimum of 96 percent, because decisions are only as good as the data behind them. This page compares Vemcount with V-Count point by point.
Why Companies Look at V-Count Alternatives: Four Things That Decide It
Software First, by Choice
Vemco does not manufacture sensors, and that is deliberate. All development goes into the platform, while the hardware comes from manufacturers that specialise in it, chosen per entrance for height, width, light and indoor or outdoor conditions. When a better sensor reaches the market you can use it on Vemcount without changing platform, reports or historical data.
Accuracy Written Into the Contract
Staffing, opening hours, conversion targets, rent and leasing are decided on footfall data, so the data has to be right. V-Count publishes figures of up to 99 percent for its sensors. Vemco puts a minimum of 96 percent into the contract, typically 98 to 99 percent, verified by a 24 hour validation test per measuring point. Ask every vendor for the minimum in writing, not the maximum in a brochure.
Data You Can Trust When a Sensor Fails
Every estate has blocked lenses, power cuts and network outages. Vemcount's sensor health checker reports a gap the same day, sensors buffer their counts and resend them after an outage, and any estimate is marked as an estimate until real counts replace it. Nobody makes a decision on a number that is secretly a guess.
One Enterprise Platform Beyond Counting
Vemcount is an enterprise platform in 24 languages that grows from footfall into sales conversion with 19 native POS connectors, tracking and heatmaps with VemTrack, tenant sales with VemTenant, lease management with VemLease and occupancy and indoor air quality with VemSpace, on one login and one data model.
V-Count Builds Sensors. Vemco Builds Software, by Choice.
Vemco Group has counted people for more than 20 years, with 55,000+ installations in 98+ countries, 60+ million people counted every day, 800+ malls on the platform and software available in 24 languages.
No company can be the best at both hardware and software development. V-Count designs and manufactures its own Nano sensors and pairs them with its own BoostBI analytics. Vemco made the opposite choice: all of our development goes into the software, and the sensors come from manufacturers that do nothing else, including Xovis, where Vemco is a Gold Partner, Milesight, Axis and more than 40 hardware vendors in total. Sensor technology moves fast, and the best counter today is replaced by a better one tomorrow. A vendor that only sells its own sensors limits itself, and it limits its customers. With Vemcount the sensor above each door is chosen for that entrance, the counters you already own can stay, and new hardware joins the same platform with the same history. The sections below take the comparison point by point.
Vemcount vs V-Count: Seven Points of Comparison
Software First vs Own Hardware
Sensor Choice, Upgrades and Lock-In
Accuracy You Can Make Decisions On
Offline Data and Health Checking
Real Time and Alerts
From Footfall to a Platform
Reporting and AI
V-Count is a vertically integrated company: it designs its Nano AI, Nano Prime and Nano Outdoor sensors and its BoostBI platform. That gives one supplier for everything, and it also ties the customer to one sensor range and one roadmap. Vemco chose to be a software company. We put 100 percent of our development into the platform and listen to what customers need, while the sensors come from manufacturers whose whole business is hardware. That is why Vemcount can use a 3D stereo sensor in a high mall atrium, a different model on a narrow boutique door and an outdoor rated device at a car park entrance, all in one estate and one report. Hardware ages quickly. A platform that is not tied to one manufacturer lets you adopt the next generation of sensors when it arrives instead of waiting for one vendor to build it.
The sensor is the biggest part of the investment and the part that ages fastest. V-Count's sensors are designed for V-Count's platform; V-Count states that BoostBI can also read data from some third party counters, so ask in writing which ones and on what terms. Vemcount has integrated more than 40 hardware vendors over the years, today current 3D and AI sensors from Xovis, Milesight, Irisys, Brickstream, Hikvision, Avigilon Alta, Eco-Counter, Axis, Hella Aglaia, Intenta, TDI and VIVOTEK. You choose the sensor per entrance, mix brands across the estate, keep the sensors you already own and replace them with newer models later without changing software or losing history. Buy the sensors outright or rent them in a monthly fee per entrance, and license the software per location.
Every decision built on footfall, from the staff rota to a rent review, is only as good as the count behind it. Published accuracy figures are measured by the vendor under the vendor's conditions; a contractual minimum is a commitment measured at your entrance. Vemcount installations are contracted at a minimum of 96 percent counting accuracy, typically 98 to 99 percent, verified by a 24 hour validation test per measuring point, and for sensors supplied and installed by Vemco a missed target means recalibration, repositioning or replacement at no cost. In a side by side pilot, validate both platforms against a manual count on the same door and the same hours, and ask each vendor which figure they will sign.
Every sensor estate has blocked lenses, power cuts and network outages. What matters is whether you can see it. In Vemcount the sensor health checker reports when data is missing, so the right person knows the same day. Aggregated data is shown as aggregated until the sensor pushes its real counts, and then the estimate disappears automatically. Conversion rates, staffing decisions and tenant reports are never built on numbers nobody flagged. During a pilot, pull one counter offline for an afternoon on each platform and look at how that afternoon is presented a week later, and whether an estimated figure is visible as an estimate.
Vemcount shows a person on the dashboard about two seconds after they pass the sensor, which is what real time needs to mean for occupancy limits, queue triggers and staff calls. Alerts go by SMS, WhatsApp, webhook, on-screen or audio notification, and MQTT lets Vemcount trigger third party devices directly: a siren when a safety limit is reached, a sliding door that closes at capacity, a building management system that adjusts ventilation to the number of people inside. If your case includes occupancy control or any action that has to happen while the visitor is still in the doorway, test the latency of both platforms yourself with a stopwatch and ask whether the platform can trigger a device at all.
Most estates want more than footfall within two years, so ask every vendor what the platform covers today and get the answer in writing. With Vemcount you start with counting and grow on the same platform. The sales module connects any POS, with 19 native connectors, and calculates conversion, sales per visitor and average basket against traffic per store and per hour. Tracking and Re-ID show routes, dwell and returning visitors. VemTenant handles property management for shopping centres, with tenant turnover collection and footfall per tenant. VemSpace covers space and facility management, where people counters sit alongside a large portfolio of IoT devices on LoRaWAN, Sigfox and NB-IoT. 3D maps are live today, and new modules are added to the same platform as they are released.
Vemcount has a BI layer with two ways in. Snap Reports give you the data in one click, for the store manager who needs Saturday's numbers and nothing else. Advanced reports and dashboards are where you really work with the data: build your own views, combine footfall with sales and staffing, schedule delivery in 24 languages and export to your own BI through the open API included in the licence. AI is built in for companies that want an AI advisor on their data, one that answers questions about trends and anomalies in plain language instead of leaving you to find them in a table. Vemcount is enterprise software built to enterprise security requirements rather than a platform focused on people counting data only, so procurement, IT security and data protection reviews are a normal part of how we sell. When you compare, check whether you can build your own reports, schedule them in your languages and export through an API, and what each of those costs.
How to Run a Side by Side Pilot
Pick two stores with different character, for example a wide main entrance in a shopping centre and a narrow high street door, and run both platforms on them for 30 days. Have each vendor install on the same entrances, then validate against manual counts on at least three trading days including a Saturday peak. Ask for the accuracy clause in writing before the pilot starts. Vemcount's is a contractual minimum of 96 percent, typically 98 to 99 percent, and the manual counts are how you check it.
Then test the things that actually decide the comparison. Stand at the door with a stopwatch and time how long a visitor takes to appear on each dashboard; Vemcount shows them in about two seconds. Pull a counter offline for an afternoon and look at how each system marks the gap a week later, and whether an estimated figure is visible as an estimate. Check the uptime log of each counter at the end of the 30 days. Connect the POS and check that conversion is calculated the way your finance team expects. Export the data through the API into your own BI tool and time the setup. Finally hand the reporting to the two store managers for a fortnight and ask them one question at the end: which system changed a decision on staffing or opening hours.
Switching Without Disruption: How a Move to Vemcount Works
Sensors: Decide Door by Door
Ask V-Count in writing whether your existing Nano sensors can deliver data to another platform and on what terms. Where they cannot, we plan the replacement door by door, bought or rented, with current 3D and AI models from independent manufacturers chosen for the environment they will run in. It is the last time a software change forces a sensor change, because every sensor on the Vemcount platform works with open interfaces.
Parallel Running
Both platforms run side by side for an agreed period, typically one to three months. Store teams keep their familiar reports while head office validates the new numbers against the old, and the sensor health checker shows from day one which entrances deliver real data. The cutover date becomes a decision rather than a leap.
Historical Data
Where your current contract allows an export, historical counts are imported into Vemcount so year on year and like for like comparisons continue from day one. Check the data ownership and export terms in your existing agreement before you give notice, and ask how estimated periods are marked in the export so you know which history is real.
Training and Growth
Store, regional and head office users are trained in their own language on the reports they will actually use, with Snap Reports and scheduled reports set up so the right numbers arrive without anyone logging in. Once counting is stable, the sales module, tracking, VemTenant or VemSpace are switched on without a new project.
Vemcount vs V-Count: Feature Comparison at a Glance
| Category | V-Count | Vemcount |
|---|---|---|
| Best for | Retailers that want sensor, firmware and dashboard from one manufacturer. | Retailers, malls and property owners who want the best sensor for every entrance and one enterprise platform from footfall to sales, tenant and facility data. |
| Company focus | Hardware and software: designs its own Nano sensors and the BoostBI platform. | Software, by choice. 100 percent of development goes into the platform; sensors come from specialist manufacturers. |
| Sensors | Own Nano AI, Nano Prime and Nano Outdoor range. | 40+ hardware vendors integrated, including Xovis (Gold Partner), Milesight, Irisys, Brickstream and Axis. See supported sensors. |
| Upgrading hardware | New sensors follow the vendor's own roadmap. | Adopt newer sensors from any supported manufacturer on the same platform, with the same history. |
| Accuracy commitment | Publishes up to 99 percent for Nano AI and Nano Outdoor. Ask for the contractual minimum in writing. | Contractual minimum of 96 percent, typically 98 to 99 percent, verified by a 24 hour validation test. |
| Missing data | Ask how offline periods are shown afterwards. | Sensors buffer data and resend after an outage. Estimates are marked as estimates until real counts replace them. |
| Real time | Time the latency during your pilot. | About 2 seconds from sensor to dashboard. Alerts by SMS, WhatsApp, webhook and MQTT. |
| Hardware model | Ask about purchase, subscription and rental terms. | Buy, rent with no capex, or rent-to-own. Rented sensors are serviced and replaced free of charge. |
| POS and conversion | Check the published integration list. | Sales module with 19 native POS connectors. Conversion per store and per hour. |
| Tracking and heatmaps | Heatmap and zone analytics on Nano Prime, per v-count.com. | VemTrack: heatmaps, paths, zones, dwell time and Re-ID. |
| Tenant and lease | Check the current module list. | VemTenant tenant sales and VemLease lease management on the same platform. |
| Facility and indoor climate | Check the current module list. | VemSpace: occupancy, desks and indoor air quality over LoRaWAN, Sigfox and NB-IoT. |
| Languages | BoostBI in 19 languages, per v-count.com. | Platform in 24 languages, with further languages added on request. |
| Data ownership and exit | Check the data export terms in the contract. | Your data stays yours. Export any time, 60 days of free export after termination, and help to migrate. |
| API and reporting | REST API, per v-count.com. Check what it costs. | Open API included in the licence, Snap Reports, scheduled reports and a built in AI advisor. |
| Security | Ask for the security documentation. | Yearly independent penetration test to OWASP, vulnerability scanning twice a week, hosted on AWS in Frankfurt for EU customers. |
| Free trial | Ask the vendor. | 60-day free trial of the software. |
| Support | Ask where support is based. | Local offices in ten countries, a named account manager and 24/7 sensor monitoring. |
V-Count, Nano AI, Nano Prime, Nano Outdoor and BoostBI are trademarks of their owner. V-Count cells are based on publicly available information from v-count.com as of October 2026, or are questions to put to the vendor. Start a 60-day free trial or book a demo.
A Solution to Every Problem
Luksusbaby A/S
Problem
Luksusbaby wanted to view real-time, accurate KPIs regarding their physical stores, such as hit and conversion rates, for improved decision-making.
Solution
Our solution helped Luksusbaby take action based on facts rather than intuition while discovering the age of their incoming visitors for accurate conversion rate data.
Daells Bolighus
Problem
Daells Bolighus struggled to keep up with the changing market and had been in an economic deficit for 16 years. The main problems were old-fashioned marketing strategy and a lack of insight into customer data.
Solution
Vemco Group installed people counters in both Daells Bolighus stores and integrated sales and visitor data from the physical stores with online data from their website, allowing them to view and compare data across locations.
Magasin
Problem
Magasin had an outdated, unreliable people counting solution and wanted a hosted solution, exporting data into a central BI system to give them insight into customer behavior in all their department stores.
Solution
We delivered an accurate, up-to-date people counting solution to Magasin, which allowed them to reduce operational costs by outsourcing their customer data to us.
Odense Municipality
Problem
Odense Municipality wanted to access insight into how the citizens and visitors of Odense use the city and act on these insights based on factual decision-making rather than intuition.
Solution
To measure how the citizens and visitors of Odense use the shopping street, we cover all relevant entrances and exits with weather-resistant sensors that cover heights up to 20 meters.
Frequently Asked Questions About V-Count Alternatives
Is Vemcount a good alternative to V-Count?
Yes, particularly for companies that want freedom of hardware and a platform that grows. Vemco is a software company by choice: Vemcount runs on sensors from more than 40 hardware vendors, including Xovis where Vemco is a Gold Partner, so you choose the best sensor for each entrance and move to newer hardware without changing platform. Accuracy is a contractual minimum of 96 percent, typically 98 to 99 percent, the dashboard updates in about two seconds, estimated data is marked as estimated, and the same enterprise platform in 24 languages covers sales, tracking, tenant, lease and facility management. Vemco Group has counted people for more than 20 years across 55,000+ installations in 98+ countries.
Why does Vemco not make its own sensors?
Because no company can be the best at both hardware and software. Vemco puts all of its development into the platform and works with manufacturers whose whole business is sensors. Hardware that is good today is replaced by something better tomorrow, and a vendor tied to its own sensor range limits its customers to that range. With Vemcount the customer chooses the sensor per entrance, keeps sensors they already own where supported, and adopts new hardware on the same platform with the same history.
Can I buy the same sensors directly from the manufacturer?
Many manufacturers sell through partners, and Vemco is one of them, as a Xovis Gold Partner and Milesight partner. What you buy from Vemco is the complete solution: the right sensor chosen and installed for each entrance, the Vemcount platform, accuracy written into the contract, sensor monitoring and one point of contact for support. You can also bring sensors you already own and license only the software.
How does Vemcount accuracy compare with V-Count?
V-Count publishes accuracy of up to 99 percent for Nano AI and Nano Outdoor and 98 percent for Nano Prime on v-count.com. Vemcount installations are contracted at a minimum of 96 percent and typically deliver 98 to 99 percent, verified by a 24 hour validation test per measuring point. A published maximum and a contractual minimum are different things, so validate both platforms against a manual count on the same door during your pilot.
Can I keep my V-Count sensors?
Ask V-Count in writing whether the Nano sensors can deliver data to another platform and on what terms. Where they cannot, the replacement is planned door by door with current 3D and AI sensors from independent manufacturers, bought or rented, while both platforms run in parallel so reporting never stops.
Does Vemcount integrate with my POS?
Yes. The sales module connects any POS, with 19 native connectors including Shopify, Dynamics 365 Business Central and Lightspeed Retail, plus BI exports and an open, documented API included in the licence. Transactions are matched to footfall per store and per hour to calculate conversion rate, sales per visitor and average transaction against traffic.
What does Vemcount cost compared to V-Count?
We do not publish prices. With Vemcount the sensors are bought outright or rented per entrance, the software is licensed per location, and API access, users and scheduled reports are included. Compare both offers over five years including sensors, installation, licence, support, the cost of replacing hardware as technology moves on, and what happens to your data at the end of the term.
What other alternatives should I evaluate?
Retailers commonly shortlist ShopperTrak, RetailNext and FootfallCam alongside V-Count and Vemcount. See our comparisons with FootfallCam, ShopperTrak and RetailNext. Evaluate each on whether you can choose and upgrade the sensors, what accuracy is written into the contract, how missing data is marked, how fast the dashboard really is and whether the platform grows beyond footfall.
V-Count is a trademark of its owner. This comparison is based on publicly available information and Vemco's integration experience as of October 2026. Statements about V-Count are based on v-count.com or are questions to put to the vendor, not findings about its products.
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