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People Counting & Visitor Analytics Insights
Expert insights on retail analytics, commercial real estate management, people counting, facility operations, and visitor intelligence to help you make smarter business decisions.
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Sales per Square Foot: How to Measure It Tenant by Tenant
A leasing manager and a tenant sit down for a renewal. The leasing manager's spreadsheet says the unit does ...
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Pedestrian Counting for City Centres and High Streets
A Saturday street market closes the main shopping street to traffic. The business improvement district ...
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In-Store Customer Tracking: Heatmaps, Paths and Dwell Time
An optical store in Sweden counted every visitor through both of its entrances, every day, with good ...
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Foot Traffic Data: Where It Comes From and How Reliable It Is
Two stores in the same chain report a 14% conversion rate for the same week. One is a flagship with a ...
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Queue Time: How to Measure It and Report It Credibly
It is 06:40 at the central security checkpoint. The operations dashboard shows an average wait of nine ...
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Wayfinding Software That Also Measures How People Move
A regional mall rolls out directory kiosks and a wayfinding app. Six months later the marketing team reports ...
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Workplace Utilization: Measuring How Offices Are Really Used
On a Tuesday in March, a facilities team pulled badge-swipe data showing 71% of staff had entered the ...
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