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People Counting & Visitor Analytics Insights
Expert insights on retail analytics, commercial real estate management, people counting, facility operations, and visitor intelligence to help you make smarter business decisions.
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Traffic Counter for Stores and Buildings: Types, Accuracy and What to Buy
Search for "traffic counter" and you will get two unrelated product categories. One is a pneumatic tube or ...
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What Is a Footfall Counter and How Does It Work?
A store manager tells you Saturday was "absolutely packed". The till says revenue was flat against the same ...
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How to Measure Retail Traffic Analytics
Monday morning, the weekly sales report shows a store down 6% year on year. The store manager says the ...
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How to Improve Retail Dashboard Software
Walk into most retail head offices and you will find the same scene: a dashboard on a wall screen that nobody ...
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Footfall and Sales on One Screen: Conversion, Capture Rate and Sales per Visitor Across a Chain
Two stores post identical weekly sales. Store A does it with 8,000 visitors converting at 12 percent. Store B ...
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The KPI You Need Is Not in the Template: Build Your Own Retail Metric in a Minute
One national apparel retailer discovered that conversion dropped 22 percent whenever floor staffing fell ...
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From One Shop to 100 Stores: Sales Reporting That Grows With the Chain
Most retail reporting fails at a very specific moment: store number four. One shop runs fine on a ...
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