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People Counting & Visitor Analytics Insights
Expert insights on retail analytics, commercial real estate management, people counting, facility operations, and visitor intelligence to help you make smarter business decisions.
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Shopping Center Statistics: The Numbers Mall Operators Track and What Good Looks Like
The most quoted shopping center statistic, total annual visitors, is also the one most often overstated. A ...
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What Is a Footfall Counter and How Does It Work?
A store manager tells you Saturday was "absolutely packed". The till says revenue was flat against the same ...
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How to Measure Retail Traffic Analytics
Monday morning, the weekly sales report shows a store down 6% year on year. The store manager says the ...
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Footfall and Sales on One Screen: Conversion, Capture Rate and Sales per Visitor Across a Chain
Two stores post identical weekly sales. Store A does it with 8,000 visitors converting at 12 percent. Store B ...
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Your ERP Has a Tenant Portal. Your Tenants Still Cannot See Their Store.
Only 42 percent of retailers in shopping centres receive footfall data from their landlord, according to a ...
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Turning Pharmacy Shelf Space Into Measurable Retail Media
The most valuable advertising position in most pharmacies is the two square metres beside the prescription ...
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Dwell Time and View Direction in Pharmacies: Did Customers Actually See the Vitamins?
Here is an uncomfortable finding that shows up again and again in pharmacy sensor data: the shelf directly ...
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