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Turning Pharmacy Shelf Space Into Measurable Retail Media
The most valuable advertising position in most pharmacies is the two square metres beside the prescription ...
Learn MoreDwell Time and View Direction in Pharmacies: Did Customers Actually See the Vitamins?
Here is an uncomfortable finding that shows up again and again in pharmacy sensor data: the shelf directly ...
Learn MoreWhy Pharmacies Should Look Beyond Footfall
Pharmacies are the only retail format where a large share of visitors is contractually obliged to show up. ...
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