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People Counting & Visitor Analytics Insights
Expert insights on retail analytics, commercial real estate management, people counting, facility operations, and visitor intelligence to help you make smarter business decisions.
Turning Pharmacy Shelf Space Into Measurable Retail Media
The most valuable advertising position in most pharmacies is the two square metres beside the prescription ...
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Dwell Time and View Direction in Pharmacies: Did Customers Actually See the Vitamins?
Here is an uncomfortable finding that shows up again and again in pharmacy sensor data: the shelf directly ...
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Why Pharmacies Should Look Beyond Footfall
Pharmacies are the only retail format where a large share of visitors is contractually obliged to show up. ...
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What Is Store Attraction Rate?
Two stores in the same corridor can post identical sales figures while telling completely different stories. ...
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Retail Heatmaps: Turning People Counting Data into Visual Insight
Here is a number most retailers never calculate: the rent you pay on floor space nobody walks through. Every ...
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Dwell Time Analysis: What Visitor Time-in-Zone Really Tells You
Dwell time is the time a visitor spends in a defined zone, or in the store or centre as a whole, measured ...
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Traffic Flow and Customer Flow: Zone Analytics Beyond the Door Count
Two stores with identical door counts can have completely different commercial realities. One pushes 70 ...
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