People Counting & Visitor Analytics Insights
Expert insights on retail analytics, commercial real estate management, people counting, facility operations, and visitor intelligence to help you make smarter business decisions.
Optimizing Product Placement Using Shopper Movement Data
The most expensive shelf in your store is often the one nobody walks past. Merchandising teams spend weeks ...
Learn MoreWhy Some Store Areas Are Ignored by Customers
Walk any store with a heat map open on your laptop and you will spot it fast: a rear-left corner where ...
Learn MoreHow Heatmaps Reveal Hidden Retail Opportunities
The most expensive square metre in most stores is the one right inside the front door — and it's frequently ...
Learn MoreUsing AI Analytics to Improve Store Layout Design
Most store layouts are designed around where merchandisers think people go, not where they actually go. The ...
Learn MoreHow to Identify High-Performing Retail Zones Using Analytics
The square metre nearest your entrance is almost never your most valuable one. Most stores still treat ...
Learn MoreWhich Store Areas Drive the Longest Customer Engagement?
The area with the most foot traffic is rarely the area with the most engagement. We see this contradiction ...
Learn MoreMeasuring Customer Interest Through In-Store Behavior Analytics
A shopper who stands in front of your outerwear wall for 40 seconds and walks away tells you more than a ...
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