With an increased emphasis on the economic, environmental and social benefits of multi-modal traffic networks, traffic counting technology has progressed significantly over the years to provide deeper insight into existing and projected traffic volumes for improved traffic flows and roadway designs.
When installing real-time occupancy counting devices in strategic areas, you will know how many people are in an area at any given time.
Footfall analytics is used to drive business optimization and customer experience strategies in a variety of places with high people traffic.
Although the term ‘footfall counting’ seems self-explanatory, it involves advanced technology and data analytics that does far more than simply counting feet.
