We help create smart supermarkets that are built on efficiency and ideal customer experiences
In today's highly competitive supermarket environment, chain owners and store managers must know as much as possible about consumer behavior.
Your establishment's foot traffic leads to a lot of useful information and analysis. With Vemcount Analytics, you'll gain actionable insight into your business operations you couldn't obtain via other methods.
For supermarkets, grocery stores & pharmacies, short queues and high customer service levels are ways to build customer loyalty. And if you want to understand your customer journey in your store entirely, you should analyze every zone separately.
Discover the popular areas and aisles your customers are attracted to within your supermarket and eliminate dead zones. With Vemcount, you'll get a tool that helps you optimize conversion rates, product placements, store layout, and marketing activities.
Generate real-time alerts to know when to open a new checkout counter, reducing queue lengths andwaiting time.
Vemcount Analytics is a data-driven intelligence, providing insights into customer behavior.
It would be best to analyze your customer's actions and decisions from two different perspectives: 'planned buying' (their needs) and 'impulse-driven buying' (their desires).
To create an optimum environment for the best experience, you should carefully consider and implement your business's layout, product placements, and POS promotions. Based on Vemcount solutions, like people counting, heat map, and occupancy management, you can increase draw-in rate, average basket size, and revenue per customer.
“As the new Country Manager, I will help Vemco grow in Sweden, hopefully gaining more customers, partners, and employees in the area,” he says and continues: “The Swedish market is huge and very exciting. There is a definite need for the products Vemco Group offers”.
2021 has come to an end, and Vemco Group is ready for a 2022, which hopefully brings exciting new partnerships, innovative launches, and continued customer satisfaction. Along with the rest of the world, Vemco Group is hoping to enter a 2022 less affected by the ongoing pandemic, allowing new opportunities to rise on the market.
Vemco Group is a company in constant growth. Since its founding in 2005, the company has spread across the globe and is now represented in 85 countries, such as the United Arabic Emirates, Brazil, Russia, Australia, and Switzerland, to name a few. With headquarters in Fredericia, Denmark, Vemco Group is one of the leading European players in people counting and data analytics. Now, the company prepares to seize Norway and Sweden, while also welcoming a familiar face.
"We use Vemcount to measure the traffic at our entrances, so we get an idea of where the customers come from and when the number of visitors peaks during a day, week, month or year. This gives us, among other things, a tool for planning our marketing and activity calendar and subsequently evaluating on these activities."
"We wanted a central solution that could cover all of our department stores in Denmark. We wanted the same system and a hosted solution but managed from one place. It was also a requirement from the beginning that the solution was able to count very accurately. And Vemcount has worked perfectly."
Lasse L. Mohrsen - Loss Prevention Manager, Magasin Du Nord
"We use Vemcount to measure the traffic at our entrances, so we get an idea of where the customers come from and when the number of visitors peaks during a day, week, month or year. This gives us, among other things, a tool for planning our marketing and activity calendar and subsequently evaluating on these activities."
Janni Baslund Dam - Mall Manager, BROEN Shopping
"We know from the authorities that the queues in supermarkets are a critical place with regard to contagion. As a researcher, I am used to working with data from buildings and people’s movements. It suddenly struck me that if we can give people a visual real-time view of how close they are to each other in the queues, we might encourage them to increase the distance to one another."
Mikkel Baun Kjærgaard - Professor at SDU
